What colour is that dress?It was the question that divided the world last week. Now, the Salvation Army has used the publicity around the garment in its powerful new domestic violence campaign.The Salvation Army has used #Dressgate to launch a powerful awareness campaign around domestic violence against women.
The organisation has produced a poster showing an image of a young woman, covered in cuts and bruises.
She's also wearing 'that dress' - albeit the mythical white and gold version.
The message on the advert reads: 'Why is it so hard to see black and blue?'
A caption adds: 'The only illusion is if you think it was her choice.
One in six women are victims of abuse. Stop abuse against women.'
The dress almost broke the internet last week, when it ignited a fierce debate around its colour.
sending social media into meltdown.
At one stage, #Dressgate was trending with three different hashtags on Twitter.
Now, the garment is being used as a force for good, ahead of International Women's Day on March 8.
The dress almost broke the internet last week, when it ignited a fierce debate around its colour.
sending social media into meltdown.
At one stage, #Dressgate was trending with three different hashtags on Twitter.
Now, the garment is being used as a force for good, ahead of International Women's Day on March 8.
source:The Telegraph
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